Archive Announcements

Social Media Image Constraints & Processing Rules

Arche Social Media Team

Arche Social Media Team

@arche_social
Aug 24, 2026

Insights, workflow updates, and strategies brought to you by the Arche Social team to help you scale your cross-platform presence.

Why Does Arche Social Need To Adjust Your Images Sometimes?

Have you ever tried to post an image on your favorite social media platform, only for it to tell you that the image was too big? Every network has strict rules when uploading images. You can only post certain file sizes, pixel dimensions, and formats. If your image breaks any of those rules, the platform will reject your post.

With Arche Social, you never have to worry about that ever again. We fix this automatically for you. Our goal is to keep your image in its original size, shape, format, and visual quality. We leave your photos completely untouched whenever possible, and only make changes when an image is guaranteed to be rejected by a platform. 

If you've ever wondered why an image looks different after you've published it, here's exactly how Arche adjusts your images to make sure your posts go through.

What Might Be Adjusted on Your Image on Arche Social?

There are three technical properties we may adjust on your picture.
  • Image File Size: This is the amount of storage space an image file takes up. It's either measured in kilobytes or megabytes. 
  • Image Dimensions: your image measured in pixels. Written as width by height, this determines the shape and pixel grid of your picture.
  • Image Format: This is the file type and method used to encode and store your image data. some common types are JPEG, PNG, GIF, & WEBP.

Bluesky Image Adjustments

Bluesky has one of the strictest platform rules on the internet. Let's take a look at their requirements:
File Size: 2MB maximum limit for images.
Dimensions: maximum resolution limit of 4000 x 4000 pixels
Formats: JPEG, PNG, GIF, WEBP

Here's how Arche Social changes your image:
  1. Since Bluesky is strict, we enforce a 1.8MB safety limit. If your image is larger than 1.8MB, we will compress it so Bluesky doesn't reject your post.
  2. If your image is over 4000 pixels, we scale it down. We never crop your photos. You keep the same layout and aspect ratio.
  3. If you upload a .png image, we keep it as .png. This is to keep any images that have a transparent background. Non-standard formats are converted to .jpeg files. 

Facebook Image Adjustments

Facebook is one of the more flexible ones, but still has recommendations:
File Size: A maximum file size limit of 8MB.
Dimensions: Flexible, with a global 4000-pixel safety cap (recommended feed posts are square 1080 x 1080 or portrait 1080 x 1350).
Formats: JPEG, PNG, BMP, GIF, or TIFF
Here's what we do to your image:
  1. We will compress your image size if it is larger than 8MB. If your image is under 8MB, we do not compress it. 
  2. We will scale down your image if it exceeds the 4000-pixel safety cap. 
  3. Non-standard formats will be converted to .jpeg.

Instagram Image Adjustments

Instagram is all about visual and strict about their presentation.
File Size: Maximum file size limit of 8MB
Dimensions: Flexible, with a global 4000-pixel safety cap (strictly prefers 1:1, 4:5, or 1.91:1 ratios).
Formats: JPEG, PNG, and GIF
Here's what we do to your image:
  1. We will compress your image size if it is larger than 8MB. If your image is under 8MB, we do not compress it. 
  2. We will scale down your image if it exceeds the 4000-pixel safety cap. 
  3. Non-standard formats will be converted to .jpeg.

Linkedin Image Adjustments

Linkedin focuses on professional media and documents:
File Size: Strict API limit of 5MB for single image posts.
Dimensions: Flexible, with a global 4000-pixel safety cap
Formats: JPG, PNG, and GIF
Here's what we do to your image:
  1. Because Linkedin's ceiling is 5MB, we will compress it under 5MB
  2. We will scale down your image if it exceeds the 4000-pixel safety cap. 
  3. Non-standard formats will be converted to .jpeg.

Mastodon Image Adjustments

Mastodon has a lenient file size requirement, however dimensions can cause issues. Let's take a look:
File Size: 8MB to 16MB depending on server
Dimensions: maximum resolution limit of 3840 x 2160
Formats: PNG, JPG, HEIF, WEBP, AVIF
Here's what we do to your image:
  1. We will compress your image size if it is larger than 8MB. If your image is under 8MB, we do not compress it. 
  2. We will scale down your image if it exceeds the 4000-pixel safety cap. 
  3. Non-standard formats will be converted to .jpeg.

Pinterest Image Adjustments

Pinterest is all about discovery and vertical layouts:
File Size: Maximum file size limit of 8MB via our processing engine 
Dimensions: 4000-pixel safety cap
Formats: JPEG, PNG, WEBP, and GIF
Here's what we do to your image:
  1. If need be, we will compress your image size if it is over 8MB
  2. we will scale down your image if it exceeds the 4000-pixel safety cap.
  3. Non-standard formats will be converted to .jpeg.

Threads Image Adjustments

Threads is very similar to how Instagram operates
File Size: Maximum file size limit of 8MB.
Dimensions: Flexible, with a global 4000-pixel safety cap (aspect ratio must stay between 1:10 and 10:1).
Formats: JPEG and PNG
Here's what we do to your image:
  1. If need be, we will compress your image size if it is over 8MB
  2. we will scale down your image if it exceeds the 4000-pixel safety cap.
  3. Non-standard formats will be converted to .jpeg.

TikTok Image Adjustments

TikTok handles photo carousels with specific mobile constraints:
File Size: Maximum file size limit of 8MB via our engine 
Dimensions: Flexible, with a global 4000-pixel safety cap
Formats: JPG, JPEG, and WEBP

Here's what we do to your image:
  1. If need be, we will compress your image size if it is over 8MB
  2. we will scale down your image if it exceeds the 4000-pixel safety cap
  3. Non-standard formats will be converted to .jpeg.

YouTube Image Adjustments

YouTube Community posts support graphic updates:
File Size: Maximum file size limit of 8MB via our engine 
Dimensions: Flexible, with a global 4000-pixel safety cap
Formats: JPG, PNG, and GIF

Here's what we do to your image:
  1. If need be, we will compress your image size if it is over 8MB
  2. we will scale down your image if it exceeds the 4000-pixel safety cap
  3. Non-standard formats will be converted to .jpeg.

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Arche Social Media Team

Arche Social Media Team

@arche_social

Insights, workflow updates, and strategies brought to you by the Arche Social team to help you scale your cross-platform presence.

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